When a company creates an idea, even if it is a truly wonderful idea, it is only one-sided. The creation of a brilliant idea is one that involves input from both the consumer and the company making the product. Both parties investing themselves in a singular idea is the…
User generated content (UGC) is specifically information put out into the online world by people who are not professionals. Users are the masses, who are willing to express their opinions and share their experiences online for virtually no exchange, and it’s a whole world of useful information that successful…
Supporting your customers is an imperative part of building the perfect business. To do this, you have to know what is going on inside the customer’s head. What do they like? What do they need? The only person who can answer this, is the customer. To get to that…
Building a forum is a delicate process which takes planning, patience, and a lot of flexibility. A forum is a small community, meaning that there are norms and rules that must be followed in order for communication to take place. They may seem like formalities, but breaking them can…